Trine Tsouderos is a director in PwC’s Health Research Institute (HRI), where she
develops national thought leadership such as PwC’s report, Healthcare’s new
entrants: Who will be the industry’s Amazon.com? HRI is a dedicated research group
that provides new intelligence, perspective and analysis on major health-related
A former journalist, Trine has 17 years of newsroom experience. Most recently, she
was medical reporter at the Chicago Tribune, winning state and national awards for
her work. Her work has been cited in books and scientific papers. Trine is also a
seasoned panel moderator and speaker, and has given presentations at organizations
such as The New York Academy of Sciences, the Illinois Chapter of the American
Academy of Pediatrics and the Healthcare Businesswomen’s Association.
Trine also has worked in health communications. As director of healthcare media at
Golin, she helped shape and execute domestic and global media strategies for large
insurers and major pharmaceutical and consumer healthcare products companies.